Jabatan Perniagaantani dan Sistem Maklumat

KURSUS INI MERANGKUMI PRINSIP ASAS PEMASARAN PERNIAGAANTANI YANG MELIPUTI KONSEP DAN PROSES PEMASARAN, PENDEKATAN PEMASARAN SERTA PEMBENTUKAN UTILITI. ANALISIS PEMASARAN DAN MEMBUAT KEPUTUSAN TERHADAP PELETAKAN PRODUK, PENJENAMAAN, PENENTUAN HARGA, PROMO(THIS COURSE ENCOMPASSES THE BASIC PRINCIPLES OF AGRIBUSINESS MARKETING, WHICH INCLUDE THE MARKETING CONCEPTS AND PROCESSES, MARKETING APPROACH AS WELL AS UTILITY CREATION. ANALYSIS OF MARKETING AND MARKETING DECISION-MAKING IN PRODUCT POSITIONING, BRANDI)

Kursus ini merangkumi aplikasi konsep asas teori ekonomi dalam bidang pertanian serta kaitannya dengan struktur pasaran, penawaran dan permintaan, dasar kerajaan, dan perdangaan antarabangsa.((THIS COURSE COVERS DEMAND, SUPPLY, TYPE OF MARKETS, INTERNATIONAL TRADE AND EFFECTS OF GOVERNMENT POLICIES, INCLUDING GOVERNMENT INTERVENTION IN MARKETS. PROBLEMS IN This course covers the application of basic concept of economic theory in the field of)