This course provides an understanding of the marketing concepts in industrial marketing environment, the demand for industrial goods and services, behavior and purchasing decisions, decisions and strategies pertaining to marketing mix such as product and(This course provides an understanding of the marketing concepts in industrial marketing environment, the demand for industrial goods and services, behavior and purchasing decisions, decisions and strategies pertaining to marketing mix such as product and)
- Teacher: DR. ZAMIR AIMADUDDIN BIN ZULKEFLI .